![Chevroelt Bow Tie as seen at SEMA 2012 View in gold of Chevrolet's Bow Tie emblem](https://i0.wp.com/route66pubco.com/wp-content/uploads/2013/07/Bow-Tie-SEMA-small.jpg?resize=300%2C225)
Just in time for the Woodward Cruise outside Detroit, Michigan, the Chevrolet bowtie logo, recognized globally as the Chevy emblem celebrates its 100th anniversary this year.
In 1913, Chevrolet co-founder William C. Durant introduced the signature Chevy Bow Tie on the 1914 Chevrolet H-2 Royal Mail and the H-4 Baby Grand, centered at the front of both models.
The bowtie has adorned 215 million Chevrolet’s over the last century.
![Chevrolet Bow Tie Current Version Current version of Chevrolet's bow Tie emblem](https://i0.wp.com/route66pubco.com/wp-content/uploads/2013/07/Bow-tie.jpg?resize=269%2C165)
While the bowtie has been present for 100 years, the details surrounding its origin are still uncertain and a bit of lore surrounds it. One popular story has Durant tearing a piece of wallpaper from  a Parisian hotel that held the now famous design. Mr. Durant’s widow claimed he saw a similar logo in a newspaper advertisement while in Hot Springs, Virginia. In fact a ad for a coal company did sport a similar design as far back as 1911.
Regardless of the inspiration, it is one of the most recognized car manufacturer symbols and one that doesn’t even have a name inscribed or attached to it. In this global economy, perhaps that’s best?
![Chevy's Bow Tie over the 100 years Chevrolet bow tie emblem](https://i0.wp.com/route66pubco.com/wp-content/uploads/2013/07/Chevrolet-Bowtie-Evolution-medium.jpg?resize=300%2C180)
Some images © Chevrole