Tag Archives: GM

Chevrolet Bowtie Logo Celebrates 100th Anniversary

View in gold of Chevrolet's Bow Tie emblem
Chevrolet Bow Tie from SEMA 2012 Show

Just in time for the Woodward Cruise outside Detroit, Michigan, the Chevrolet bowtie logo, recognized  globally as the Chevy emblem celebrates its 100th anniversary this year.

In 1913, Chevrolet co-founder William C. Durant introduced the signature Chevy Bow Tie on the 1914 Chevrolet H-2 Royal Mail and the H-4 Baby Grand, centered at the front of both models.

The bowtie has adorned 215 million Chevrolet’s over the last century.

Current version of Chevrolet's bow Tie emblem
Chevy Bow Tie

While the bowtie has been present for 100 years, the details surrounding its origin are still uncertain and a bit of lore surrounds it. One popular story has Durant tearing a piece of wallpaper from  a Parisian hotel that held the now famous design.  Mr. Durant’s widow claimed he saw a similar logo in a  newspaper advertisement while in Hot Springs, Virginia.  In fact a ad for a coal company did sport a similar design as far back as 1911.

Regardless of the inspiration, it is one of the most recognized car manufacturer symbols and one that doesn’t even have a name inscribed or attached to it.  In this global economy, perhaps that’s best?

Chevrolet bow tie emblem
A timeline of the transformation of Chevrolet’s emblem – the Bow Tie

Some images © Chevrole

Hug a tree and buy a Corvette Stingray

 

I can hear it now, “But honey buying a new Corvette will save us money and help the environment!”

As if anybody needed any more inducements to buy the new 2014 Corvette, the first year for the seventh generation of the iconic American sports car, now you can add great gas mileage!

General Motors recently announced that the 2 seater Stingray, with a powerful 455 horsepower V8 LT1 engine mated with a manual transmission, will have an EPA sticker estimate for gas mileage of 29 miles per gallon on the highway, and 17 miles in the city.  And yet the car will still go 0-60 MPH in under 4 seconds.  All this with a LT1 engine that is delivering 6% more horsepower than the 2013 model.

Now surprisingly Corvettes have been saddled with the misconception that muscle cars are gas hogs.  Even today some current offerings from Detroit are not known as miserly fuel users.  But Corvettes for years have been able to provide their happy owners with some great gas mileage.

General Motors was able to obtain the highway estimate by two tricks; the standard test was in “tour” mode and improved upon by using the “eco” mode – Active Fuel Management.  Under ideal situations, with eco mode the engine turns off fuel to four of the cylinders without significant changes in performance.  I have that same system on a six banger Impala and when it switches off three cylinders, I wouldn’t notice it without the dashboard indicator.

The second trick is the manual transmission involves SEVEN gears.  This allows drivers to get a big right bicep while swapping gears and optimizing performance.

It’ll be interesting to see how the automatic fares under the EPA rules.  The automatic will also use Active Fuel management to conserve fuel.

So now you can have a car with both performance and economy!  Thanks GM

 

 

Happy 60th Birthday – Corvette

Unveiling of the 60th Anniversary Corvette at Barrett-Jackson Auction
Unveiling of the 60th Anniversary Corvette at Barrett-Jackson Auction in Scottsdale, AZ

America’s longest lasting sports car icon, the Corvette, first went into production in Flint, Michigan. on June 30, 1953. Since then, Corvette has become an American icon that continues to offer the arguably best in today’s technology and performance for the price.

Over 1.5 million cars have been produced over the past sixty years.

All 300 of the 1953 models were Polo White with a red interior and listed at $3,498.

Since 1956, the sport scar has only been powered by V8 engines. Corvette was available solely as a convertible for its first 10 years.

Since 1981 Bowling Green, KY has been the birthplace for all Corvettes offering both a factory tour and a Corvette museum on the premises.

Chevy’s Suburban is the only nameplate that has been in production longer in America.

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