All posts by Route 66 Pub Co

Big Oly – Parnelli Jones and a Baja Bronco

There are Broncos, and then there are BRONCOS and then there is Big Oly. With Ford resurrecting the nameplate the first-generation Broncos have soared in collector interest. You can get a resto-mod Bronco 4X4 or buy a survivor. Now Mecum Auctions will offer you up a different version – Parnelli Jones’ Baja 500 racer – Big OlyBig Oly Bronco

At this week’s Mecum Auction held in Glendale, AZ Dana Mecum unveiled Parnelli Jones’ Big Oly and announced it along with other items from Jones will be sold at his Spring Classic in Indiana. It was covered up before the “unveiling” and then enclosed in Mecum’s glass cage but we were able to get a close look before it was glassed up.

Big Oly Build

This might not be the normal Bronco and is essentially a Bronco in name only. A custom chrome-moly tube-frame chassis, aluminum inner panels, fiberglass body, a Ford 351 Windsor engine, four-wheel disc brakes, a Trans-Am-spec full-floating rear axle, plus a modified Twin I-Beam front suspension were used in this Baja cruiser.Big Oly Bronco

The dirt racer was sponsored by the Olympia Brewing Company; hence the name Big Oly.

Big Oly Race Outcomes

The first year out in the Mexican 1000 it failed to finish but won the 1972 Mexican 1000 and both the Baja 500 and Mint 400 in 1973, before being leaving the circuit in 1975.Big Oly Bronco

Jones kept the desert driver and never parted with it. But now it will be auctioned at the upcoming Mecum Auction. But since it is a Bronco in name only, will it draw the interest of the bidders? Let us know your thought and we will see what the outcome is in May

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Rides for a Reason

It seems everybody has resorted to hosting virtual car shows as COVID-19 hampers efforts to get out and about. The SEMA Show went to the virtual SEMA360 and plenty of places including the Petersen Museum have held “virtual” drive-ins.  Recently the National Auto Body Council held their version “Rides for a Reason”.

The Rides for a Reason featured cars, trucks, and motorcycles judged through submitted photographs by some impressive judges, including the Ring Brothers, Dave Kindig, and Ray Everham.

The show featured nine categories and had some impressive rides to pick from. The entry fee proceeds went to the impressive charity works of the National Auto Body Council; assisting the needy, first responders, and efforts to eliminate distracted driving.

Let’s get to the picks- Check out the gallery below for more photos

Antiques/Vintage

A 1930 five window Ford coupe took the honors.Rides for a Reason Vintage 2

Hot Rods/Rat Rods and Customs

1941 Willys fits the bill to win in this categoryRides for a Reason Hot Rod

Classics – 50′, 60’s and 70’s

Yes, that was the classic car time as proven by this 1973 Karmann Ghia.Rides for a Reason Classic

Old School Muscle cars- 60’s and 70’s

This 1966 Oldsmobile Cutlass looks perfect for this category. Ring Brothers must have had a hard choice to make.Rides for a Reason Old School Muscle 2

Modern Muscle 80’s to current

A teacher from a tech college took the honors with his 2015 Mustang GTRides for a Reason Modern Muscle

Trucks

How about a 2005 Avalanche for an unconventional decision.Rides for a Reason Truck 2

Motorcycles

Hard to argue with the 2007 Suzuki 450, Ricky Carmichael edition that is still mint and has never been ridden.Rides for a Reason Motorcycle 2

Wild Card

Well in a COVID-19 world why not have a wild card category, especially if this 2006 Charger took the honors?Rides for a Reason Wildcard 2

Best paint

This 2015 Mustang was a double winner with the black and candy apple red hues.Rides for a Reason Modern Muscle 2

 

The nine finalists now vie for the Best of Show. Which one would you pick?

Photos courtesy NABC

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Goodyear Brakes Breaks Into The Brake Parts

Whoa, partner.

There is a new player in town when it comes to brakes. Goodyear Brakes, a licensee of the Goodyear Tire & Rubber Company, now offers up to the consumer DIY auto enthusiast a set of calipers, rotors, brake pads with all the related hardware for many vehicles, from daily drivers to SUVs to light trucks.Goodyear Brakes Bundle

Their website GoodyearBrakes.com is designed to support both do-it-yourself and do-it-for-me customers. In an interesting twist, the brand is trying out the direct to consumer avenue by offering their items solely through Amazon.com and other Internet based sellers. Expect to see consumer focused advertising and social media to push the branding efforts.

Goodyear Brakes

Goodyear Brakes manufactures and distributes a full line of brake system solutions. The brake pads are manufactured for them by a company with more than 50 years of experience in friction science. The rotors are made to Original Equipment Manufacturer (OEM) standards by other manufacturers while their calipers are actually remanufactured units.

Goodyear Brakes offers brake pads, brake rotors and calipers. They also offer bundles of the pieces for a one-stop shop experience.

Goodyear Brakes Website

Their website will specify the correct brake pieces based on your car and VIN. The website also offers up some helpful guides for the shade tree mechanic. In addition Bruno Massel, a TV host and NHRA racer is featured with some videos to help consumers know what is involved when changing out the brakes.Bruno Massel

Presently the direct to consumer channel is the only way to acquire the Goodyear brakes. That is an interesting approach, as most repair shops are not going to be able to let a car sit around for a few days while the parts are enroute. For the DIY’er ordering and waiting a few days for delivery would not be a sticking point, especially if the pricing is right.

Brakes are a vital component of cars and with consumers holding on to cars longer, the need for brakes will crop up more often. Now Goodyear Brakes offers consumers a new option for brake components.

Would you be willing to break out a new brand?

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Images courtesy of Goodyear Brakes

 

 

 

 

 

WD-40 Specialist Goes Blue and Yellow

We all probably have at least one WD-40 product sitting near the tool box. Hard to beat their “Multi-Use” “spray for penetrating some stubborn rust or silencing that obnoxious squeak. The company has actually documented over two thousand uses for that one product. The WD-40 cans for their consumer products sport the characteristic blue and yellow shades along with a red cap or top.Gel-Lube-New-Look-Graphic

Charity cars from SEMA

That color scheme is also utilized when WD-40 has crafted one of their many display cars for SEMA and other venues. These vehicles are always so distinctive and end up being auctioned off for good charity causes. Hard to beat the look and colors.

WD-40 Specialist Products

But did you know that WD-40 also had a “specialist” or professional lineup.  The specialist products offer superior, heavy duty performance with Specialist Gel Lube, Silicone, White Lithium Grease, WD-40 Specialist Penetrant with a Flexible Straw, Contact Cleaner and Dry Lube, among the twenty plus products in the lineup. I absolutely love their electrical contact cleaner and their no drip lubes.Specialist-Family-of-Products

But the professional lineup had a different black and yellow color scheme with a yellow cap.  So folks seeking out the familiar WD-40 lineup often failed to spot the WD-40 on the seller’s shelf.  Let’s admit it there are a ton of products that stores offer, but really can they beat the WD-40 brand for performance and reliability?

WD-40 Goes Blue and Yellow

So the folks at WD-40 decided to make it easier for consumers to find the WD-40 stuff. They are converting the packaging for the Specialist products to reflect the familiar yellow and blue colorings with a red top/cap/squeeze trigger. That way the WD-40 colors will always stick out. As your favorite store replaces their inventory the blue and yellow colors will show up.

Personally, we were surprised to learn that WD-40 offered so many products under their Specialist line.  WD-40 is so convinced that the Specialist line is the best, they offer a money back guarantee. How can you beat that? But now it will be easier to locate the San Diego, California based brand at your favorite store. Plus it will be easier to find near your tool box, unless it is also blue and yellow!

What’s your favorite WD-40 product?

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Corvette’s Jake Logo Revised

With the introduction of a new generation Corvette, the C7, it figures that a new Jake design would be in order.

Jake is the logo for Corvette Racing and featured a modernized skull with the corvette crossed flags as the eyes.

Jake Updated

The C7.R (the full on racing version of the Corvette) will make its track debut at the Rolex 24 at Daytona in January, 2014.  This is the day after its unveiling at the North American International Auto Show in Detroit on Jan. 25, 2014. When the C7.R takes to the track, it will sport an all-new Jake logo, which has become the unofficial mascot of Corvette Racing.

corvette-c7r-jake-mascot

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Jake logo Black and White